Millennials. They are different from Generation X, Generation Y, and every other generation thus far in terms of how the…
How To Dominate With Sponsored Content [NYC Startup Edition]
Sponsored content has become a more and more relevant form of advertising as the world becomes more attached to the inte…
Conquering Online Marketing and SEO [The NYC Business Landscape is Changing]
In the age that we live in, where businesses live and die by their online successes or failures, knowing how to navigate…
NFL and Twitter’s Partnership: What it Means for You [Streaming the World]
The United States’ most popular sport is coming to social media! Football fans in NYC or around the globe will be able t…
4 Directions for Pokemon GO’s Collapse [Boredom is Coming]
It’s past midnight, I have work to do in the morning, and I haven’t had a good night’s sleep in a few days. I’m going to…
Meetup is Dead, Here is What’s Next [Social Apps Changing NYC]
Social apps have an incredible ability to connect us to others with shared interests and hobbies. Meetup has been a very…
Pokemon GO and Companion Apps [Augmented Reality in Action]
“It says that Abra is here for another four minutes.” It, in this situation, is a Pokémon GO companion app. For t…
Customer Acquisition Strategy for Startups [NYC Edition]
Customer acquisition is a marketing corner stone and can be the single most important element in your small business or …
8 Hottest Food and Drink Start Ups in NYC [Disrupting Food Industry Business]
The United States food and drink industry is estimated to be a more than $5 trillion per year industry. It has many big …
LinkNYC’s Local Advertising Problem. [Small Business Ads Not Wanted on WIFI Kiosks]
LinkNYC’s website, found here, claims that it is “for New Yorkers, by New Yorkers”, a claim that is certainly attractive…